digital

Marketing mistakes are common, if you are making any of them, don’t feel bad – you’re in good company! But you shouldn’t continue to ignore the problem

Many independent hoteliers ask themselves, can I improve my website performance without advanced SEO? The short answer is, yes

Benefits of digital hospitality cannot be ignored anymore as more and more hotel leaders are adapting and actively using them to better guest experiences

Here are five fundamental tips for a strong hotel social media strategy that increases guest engagement and bookings

While Google Business Posts may not be overwhelmingly successful on their own, posting somewhat regularly can improve your rank in Google’s algorithm

If you haven’t already begun drafting your own Black Friday email campaigns, consider this your sign to get started

Digital marketing for hotels is vital to drive direct bookings, reduce OTAs commissions, boost visibility, fend off competition and grow your brand online

Do you hear people talk about moving potential guests through the funnel and wondering what they mean? Well this discussion might be of interest to you

Instagram is a social media platform that is a main source of travel inspirations for a large number of users. NB: This is an article from SiteMinder ‘Instagramability’ is now […]

WhatsApp has evolved from just updates to becoming an industry leader, offering hotels an avenue to effortlessly integrate into their guests’ daily lives