booking

two faces one smiling and one menacing reflecting the friend or foe question related to hotel pricing demand and black friday

Was Black Friday Your Friend or Foe?

The week of Black Friday is one of the lowest in terms of prices due to applied discounts, although price drop is smaller than booking volume increase

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No Maps, No Listings: Google’s Hotel Search Test in EU Explained

Before diving into the dynamics between Google and the European Commission, let’s look at how this test contrasts with regular search results

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Hotel Distribution Channels: What Are They? Why Do They Matter?

A strong hotel distribution strategy is dependent on a number of key ingredients – understanding your audience, channel selection,

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Are OTAs Running Off With Your Customer Relationships?

The tragedy isn’t just about lost data – it’s about lost opportunities. When OTAs control your guest relationships, you’re missing out on:

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How to Optimize Revenue and Costs Along the Guest Journey

Leveraging Business Intelligence during the pre-stay phases of the guest journey can significantly maximize revenue and minimize costs

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dart hitting the bullseye and a piggy bank reflecting expert partner Hotel success stories about revenue and booking growth

Partner Hotel Success Stories: Revenue and Booking Growth

Here is our round up of 8 Success Stories from our Expert Partners outlining revenue growth, increased ADR, occupancy and booking growth

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person on a laptop making a hotel bookings either via an ota or direct on the hotel website

Cutting Down OTA Commissions to Drive Festive Season Bookings

Here’s how you can leverage this peak booking season to cut OTA commissions and make direct bookings your new norm

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stack of coins and arrows pointing up reflecting the importance of hotel rate plans to win bookings and influence travelers

Hotel Rate Plans: How to Win Bookings and Influence Travelers

In addition to aligning offers with guest behavior and preferences, some rate plans are designed to reward desired traveler behavior

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bookboost article image 8 ways to optimise your hotel website to increase direct bookings

8 Ways to Optimise Your Website to Increase Direct Bookings

If the goal is to increase direct revenue and bookings, the first step should be to look at your website and make sure it is fully optimised

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How to Manage Seasonal Fluctuations in Hotel Occupancy

Seasonal fluctuations don’t just refer to loss of traffic during quiet periods, they can also easily mean oversaturation during busy periods

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