bernerbecker
Simple Ideas and Steps to Improve your Direct Booking (Part 1)
In part 1 we explore the challenge to drive and convert more direct booking business, what are some basic errors made and ultimately, is it worth it?
Revenue Management after Covid-19 Lockdown: What hoteliers need to know for the upturn
It provides insight into planning and forecasting from a revenue management perspective, the foreseeable behaviour of different markets and resulting action
How Hotels Can Work with the Crisis and Prepare for the Future
In this podcast we talk with Veit Meier and Till Benthien, from berner+becker, about how hotels can work through the crisis and prepare for the future – which will eventually come
Revenue Management Alone Cannot Avert a Crisis, But it Can Help
Revenue Management itself does not generate additional demand in the market, but it helps to manage existing demand in the best way and achieve the highest possible revenue share
Podcast: Why 2020 Should be the Year of MICE Revenue Management
The topic for this podcast discussion is MICE Revenue Management – what are the challenges and why this should be a much higher priority for hotels with meeting and events space
Podcast: Distribution Strategy, OTAs and Google
In this podcast we talk about the topic of Distribution Strategy, how this is changing for the future, what part do OTAs play and where does Google fit into this changing landscape.
Podcast: Revenue Management Forecasting – The Why, How and What.
In this podcast we talk with Pontus Berner and Veit Meier, from berner+becker, about the topic of Forecasting and why it is an important aspect of your Revenue Management strategy. […]
PODCAST: Why Market Segmentation is Crucial to Your Revenue Strategy
In this podcast we talk about the topic of Market Segmentation and why it is so crucial to developing a strong Revenue Management strategy.
Maximise Revenue: A Guide to an Optimal Group Quotation Process
Hotels may receive few to dozens of group requests daily from various partners, however with limited capacity and a need to optimize total revenue, hotels must carefully decide which groups they should make an offer for and which they should decline.
Will Opaque Be Your Best Friend In Low Season?
With the dawn of the upcoming low season in some destinations across Central Europe, hoteliers and their revenue managers are looking for ways to capture more demand and fill their […]