We’re going to uncover the hidden costs behind paid ads for hotels and explain why your return on ad spend (ROAS) may be underwhelming

We love talking about how we’re different, but when it comes to setting prices, many revenue teams still fall into a trap I call Comparisonitis

We discuss the hugely important topic of the EU’s Digital Markets Act (DMA) and its impact on major platforms like Google and Booking.com

Autopilot upselling represents an evolution in hospitality that supports both enhanced guest experiences and increased revenue and profit potential

We look at how mastering Emotional Intelligence in the realm of Revenue Management is your hidden arsenal for increasing profit margins

Managing room categories is one of the most challenging aspects of hotel revenue management. It’s especially important for small independent properties

By understanding and implementing demand based prices, you can create a business model that meets market needs and enhances guest satisfaction

For hoteliers looking to boost their brands, the experiential gifting trend presents an excellent opportunity to fill more rooms

With strategic planning, hotel restaurants can unlock the full revenue potential of holiday events and private dining

Understanding the realities of business intelligence is the first step toward making data-driven decisions that can propel your hotel to new heights