Whether upselling, re-engaging past inquiries, or creating enticing bundled offers, a proactive sales approach will optimize performance and profitability

By aligning upgrade offers with guests preferences you empower them to shape their own stay, and stronger revenue will naturally follow

We cover 15 actionable tips to strategically position your hotel to boost occupancy rates and revenue, increase direct bookings and guest satisfaction

Hotels should showcase area attractions on their website to enhance the guest experience, boost direct bookings and drive additional revenue

Today’s travelers crave authenticity. Instead of glossy hotel ads, they turn to influencers for real, relatable experiences before booking a stay

Many hotel social media feeds have started to feel more like static online catalogs than dynamic invitations to explore, feel, and connect

We outline five proven data signals that clearly indicate when to confidently raise your rates. These aren’t theoretical concepts but practical indicators

Flow through is a key profitability metric. It’s useful for spotting cost issues that might not be obvious when you’re focused on boosting bookings

One of the most powerful enablers of agile revenue management is mobile. Being able to update a rate from your phone changes everything

Whatever the thoughts on OTAs, now is the time to consider how they can impact your hotel and make them an ally in your revenue management strategy