Louvre Hotels Group, Europe’s second largest hotel group, has signed a distribution agreement with Magnuson Hotels Worldwide, a network of more than 1,000 independent hotels in North America.

With the support of its new shareholder, Jin Jiang International Holdings Ltd., Louvre Hotel Group recently strengthened its presence in the Asian market, and now further accelerates its international development by creating a European distribution platform set up on the North American market.

With the inclusion of Jin Jiang, the new partnership gives customers access to more than 3,600 establishments across three main markets: Asia, Europe, and North America. Louvre Hotels has a major presence in Europe, Asia, Latin America, and increasingly in Africa, while Magnuson Hotels is established throughout the United States, as well as in the U.K., Bahamas, Puerto Rico, and Canada.

Original article can be read at: Lodging Magazine