distribution

Let me start by saying, in my humble opinion, the Digital Markets Act is needed and positive for the ecosystem. The difficulty stems from interpretation

What are the pros and cons of different distribution channels? How can you stand out? Here are the essentials of hotel distribution and pricing

A strong hotel distribution strategy is dependent on a number of key ingredients – understanding your audience, channel selection,

Coupons have proven, time and again, that they are a highly effective sales tool. Here are some ways to use them to your advantage

We break down the distribution channel strategies to help you drive revenue and stay competitive, while simultaneously focusing on long-term profitability

We discuss the hugely important topic of the EU’s Digital Markets Act (DMA) and its impact on major platforms like Google and Booking.com

Accurate room type mapping at your hotel enhances your revenue management strategy, enabling clear, strategic control over visibility and pricing

You can still compete for existing demand and above all capitalise on the higher volume of real demand for your hotel. How to do so?

Often, hotels use multiple distribution channels without knowing which gives the best outcome. This lack of clarity affects their ability to boost revenue

If you’re not participating in metasearch, you’re offering guaranteed bookings to the OTAs, costing you money and future revenue opportunities