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pricing

Protect Rate Integrity: Making Your Direct Channel The Go To Choice

In today’s hyper-competitive hotel distribution landscape, ensuring rate integrity across all channels is critical

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mirai article image about how ai will display a hotel inventory and prices in real time asking are they ready

AI Will Display Inventory and Prices in Real-Time. Are You Ready?

This is where access to real-time ARI – availability, rates, inventory – comes into play. Can you imagine when AI returns final exact prices?

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AI Hotel Revenue Management: Without Losing the Human Touch

To help you find that balance between the human touch and AI in hotel revenue management, we’ve broken it down into three steps

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Competitive Hotel Rates: An Economic Perspective

Competitive hotel rates aren’t just about being cheaper than competition. It’s knowing your value, understanding your guests and pricing with purpose

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stack of coins arrows pointing up and a graph reflecting the balancing act hotels have of trying to raise rates without losing guests

Crunching the Numbers: Is Your Promo Really Profitable?

Here’s how to crunch the numbers before and after a promo to see if it actually worked – or just boosted volume at a cost

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Aggressive OTA Pricing Strategies Affect Independent Hotels

When comparing the hotel direct rate to best available OTA offer, we see in 75% of cases at least one OTA displays a lower price than brand website

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person with data on a computer screen reflecting the importance of hotel data in driving revenue

Hospitality Data: How to Use it to Increase Revenue for Your Hotel

By embracing data driven decision-making, you can achieve revenue growth that is more than just a number, it is your commitment to guest satisfaction

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Graphic of a digital brain and Human head reflecting how hotel revenue is about to be transformed by AI and asking the question are hotels ready

Hotel Revenue is About to be Transformed by AI. Are You Ready?

For hotel general managers and revenue managers, the message is clear: success and profitability depends on embracing systems that are built to learn

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Do Not Discount: Attract Low-Season Guest With Their Needs

The guest perspective unveils a strategic opportunity for hotels, which might traditionally view the arrival of low season with some uncertainty

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3 Ways to Reward Guests for Booking Direct

You could offer enticing, direct booking only perks – like free parking, welcome drinks, early check-in, or even exclusive rate discounts

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