pricing

The first and most important question you must ask is not about what happened, but what is about to happen outside the walls of your hotel

It is no longer about maximizing revenue per room night; it’s about understanding every cost, every margin, and every bottom line opportunity

Here is the round up of product launches and strategic partnerships during the month of October for our Hotel Technology Expert Partners

On November 3rd, Google will roll out significant updates to its Meta Price Accuracy Policy. We outline what it means for the metasearch auction

AI isn’t too complex. It isn’t out of reach. And doesn’t mean giving up control. Let’s tackle the biggest AI hotel pricing misconceptions holding hotels back

While research on “cheapest booking days” is inconsistent, the patterns around check-in days and booking lead times are actionable for hotel operators

Predictive analytics is only as valuable as the actions it drives. Revenue teams should integrate these insights across all commercial disciplines

Read on for a simple roadmap to optimize your pricing before December demand peaks and maximize year-end revenue

When built with intention and evaluated through a profitability lens, your compset becomes more than a reference, it is a tool for growth

The truth is, pricing “too cheap” can alienate your ideal audience. Let’s look at why this happens and how to set rates that attract the right guests