Operations

How to Calculate Hotel Guest Acquisition Cost (GAC)

By calculating Guest Acquisition Cost, you gain insights into the financial efficiency of your guest acquisition strategies

Read more

How to Achieve Value Through Hotel Revenue Management

Revenue management is a vast topic that touches on operations, marketing, effectiveness and efficiency, guest service and staffing and profitability

Read more

6 Impactful Ways to Adapt Your Hotel to Climate Change

Climate change isn’t coming anymore. It’s here. This year, we’ve seen record-breaking temperatures, devastating wildfires, unusually aggressive storms, and unprecedented flooding around the globe. NB: This is an article from […]

Read more

4 glass jars filling up with coins reflecting how hotels should consider developing sustainability plans to help drive future revenue and profits

Sustainability in Hotels: Where Are We and Where to Next?

How do you balance the expectations of guests – and what they’re willing to pay – with effective sustainability practices that work towards real change?

Read more

A Concise Guide to Hotel Inventory Management

Poor inventory management can result in higher operational costs, inefficient use of resources and lost revenue opportunities

Read more

Not-so-Invisible Link Between Revenue Management and Operations

Integrating revenue management strategies with hotel operations creates a significant opportunity to improve hotel profitability

Read more

Genuine Hotel Sustainability Unrealistic Without Strong Leadership ssp youtube thumbnail image

Genuine Hotel Sustainability Unrealistic Without Strong Leadership

We will look at different aspects of sustainability in hotels and ask are we seeing genuine efforts or are we falling into the greenwashing trap

Read more

5 people sitting down possibly in a hotel morning meeting

How to Win the Morning Meeting

General purpose of the morning meeting is to give a quick overview – a status of things as they stand, a recap of what happened to fuel the actions of today

Read more

Should I Choose a Rule-Based or an AI Hotel Chatbot?

Simply put, there are two types of chatbots: rule-based and AI chatbots. Each has its benefits and fits different needs

Read more

Decision Intelligence Pt2: Sonesta Hotels and Resorts HotelIQ Case Study article image and YouTube video thumbnail

Decision Intelligence Pt2: Sonesta Hotels & Resorts HotelIQ Case Study

Gul outlines challenges she faced and how adopting a business intelligence tool was such a massive game changer for her team and property

Read more