metasearch

What Can Small Hotels Do to Succeed in the Hospitality Industry?

These five steps will help ensure that you’re able to stand out for all the right reasons, even if you’re competing against much larger hotels

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A Quick Guide to Online Distribution for Independent Hotels

These days, the realm of hotel distribution has evolved with technology to span both the physical and digital worlds – with heavier reliance on the latter

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What is Hotel Metasearch?

Metasearch engine is an acquisition channel that provides visitors with a list of different booking options and redirects them to the booking channel

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Positive Signs Emerge for Europe’s Hotel Industry

After two years of pent up travel frustration, new flight and hotel search data indicate that consumers are planning to travel this spring and summer

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Do Not Invest in Metasearch Engines … Except Google Hotel Ads

Being on all Metasearch engines has become like being on all OTAs: it’s stupid to think that the more OTAs you’ll listed in, the more bookings you’ll get

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Direct Hotel Bookings – Why Meta Matters

Hoteliers can start by reviewing guest history data and determine which meta engines are driving the most bookings and start tackling them one by one

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Bing Hotel Price Ads, a New Showcase for Your Direct Sales

Bing Hotel Price Ads is an opportunity to recover sales from customers who are searching for you but end up with the OTAs because they bid on your name

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How Do You ‘Own Your Hotel Search Results’ in 2022?

Just how do you ‘own your search results’ in 2022 and control as much as humanly possible of what appears on your brand’s SERP (Search Engine Results Page)?

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Hotel Distribution Jungle: New Distribution Models, NFT & Metaverse

Besides the traditional OTAs, there are new business models arising that are making the hotel distribution landscape even more complex

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Parity Under Control? Are You Monitoring the Right Price Sources?

Hoteliers can no longer simply rely on the old way of monitoring parity – you need to be keeping track of rates on metasearch too

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