loyalty
How Guest Reviews Directly Affect the Hotel Revenue
A hotel’s reputation has major influence on revenue through effects on price perception of guests, as a customer loyalty measure, and a marketing factor
5 Ways Hotels Can Ease Traveler Budget Concerns
In this article, we will use insights from our survey to identify ways hoteliers can make a positive impact in easing traveler budget concerns
Insight Into the Different Types of Hotel Guests
Catering to the needs of different types of hotel guests is crucial for enhancing the guest experience and driving growth in your hotel business
8 Ideas To Design The Right Guest Loyalty Program
If you are truly trying to turn your one-timer guests into returning ones, you need to craft a loyalty program that stands out from the crowd
7 Steps to Creating a Guest Journey for the First Time
One of the key benefits of drawing a guest journey is the ability to personalise the guest experience, driving more satisfaction and fostering loyalty
How Net Promoter Score Can Drive Hotel Growth and Loyalty
Analyze Net Promoter Sscore together with other guest satisfaction metrics to get a complete picture and solve the root cause of your issues
Hotel Brand: Is Your External Image and Messaging Fake News
We are talking Hotel Brand. When done well, it is a core differentiator reflecting the culture, values and identity of your hotel, helping to build loyalty
Rewards Based Programs: More Loyalty, Less Liability
Capping earnings on loyalty points may make customers feel they are being unfairly limited in their ability to earn rewards, leading to decreased loyalty
Omnichannel Communication: The Game-Changer Hotels Need Now
To truly harness the transformative potential of an omnichannel service within the hotel industry, we must first delve into the differences
Is It Worth Independent Hotels Having a Loyalty Program?
With the OTAs competing more aggressively with independent hotels, it’s key for an independent hotelier to consider the benefits of a loyalty program