loyalty

different sizes of burgers showing different fillings like different upselling options for a hotel

The Many Advantages of Upselling (Revenue, Loyalty, Satisfaction)

What you really need are ways to increase your revenue or cut your costs: upselling is a rare gems that provides just that

Read more

Hotel Room Sales Strategies: To increase Occupancy and Revenue

Trying out new ideas can sometimes lead to unbelievable results. Here are 7 room sales strategies to increase your hotel’s room occupancy and revenue

Read more

Acquisition, Experience and Loyalty: The New Rules for Travel

So what does the new normal look like across acquisition, experience and loyalty marketing as travelers, both eager and cautious ones, emerge from lockdown?

Read more

How to Get an Effective Hotel Guest Engagement Strategy

If you want to stand out in the mind of your guest and create loyalty, personalising their journey and showing you care about pleasing them is the solution

Read more

10 Ways Hotels Can Win More Repeat Customers

Hotels that place greater emphasis on maintaining long-term relationships with existing guests rather than pursuing new ones benefit from higher profits

Read more

Innovative Hotel Digital Marketing Trends that Inspire Bookings

We explore several hotel digital marketing trends that incorporate social media, website content, retargeting ads, loyalty programs, and local partnerships

Read more

Hotel Guest Personas: Attract and Retain the Right Type of Guests

When hotels create guest personas, they can deliver a personalised experience to guests, and in turn, gain trust, loyalty and increase repeat bookings

Read more

How to Increase Hotel Direct Bookings: 5 Tips to Know

Even if you have a plan in place and see regular direct bookings success, there may still be some gaps to fill. So keep reading for expert tips

Read more

Booking.com Have Expanded Their Genius Loyalty Programme

As an independent hotelier, it’s important to be aware of Booking.com’s expanding loyalty programme. Why? Because it may impact your direct bookings

Read more

Blockchain and Revenue Management: A Window Of New Opportunities

The use of blockchain technology in revenue management can be applied through inventory management, demand management and pricing strategies

Read more