Understanding eight levers that significantly impact the performance of loyalty programs can help companies extract the most from their membership programs
Being prepared for low period season can help hoteliers to increase demand, better allocate hotel expenses and therefore to optimize its profitability
This increase in direct traffic won’t tip scales to hotel’s, OTAs are too strong to back off. Let’s see how direct booking strategies help hotels succeed
What you really need are ways to increase your revenue or cut your costs: upselling is a rare gems that provides just that
Trying out new ideas can sometimes lead to unbelievable results. Here are 7 room sales strategies to increase your hotel’s room occupancy and revenue
So what does the new normal look like across acquisition, experience and loyalty marketing as travelers, both eager and cautious ones, emerge from lockdown?
If you want to stand out in the mind of your guest and create loyalty, personalising their journey and showing you care about pleasing them is the solution
We explore several hotel digital marketing trends that incorporate social media, website content, retargeting ads, loyalty programs, and local partnerships