loyalty
The Complete Guide to Hotel Customer Loyalty
Hotels who are looking to build customer loyalty or increase guest retention should focus on improving hotel service, guest perception, and guest experience
The Many Advantages of Upselling (Revenue, Loyalty, Satisfaction)
What you really need are ways to increase your revenue or cut your costs: upselling is a rare gems that provides just that
Hotel Room Sales Strategies: To increase Occupancy and Revenue
Trying out new ideas can sometimes lead to unbelievable results. Here are 7 room sales strategies to increase your hotel’s room occupancy and revenue
Acquisition, Experience and Loyalty: The New Rules for Travel
So what does the new normal look like across acquisition, experience and loyalty marketing as travelers, both eager and cautious ones, emerge from lockdown?
How to Get an Effective Hotel Guest Engagement Strategy
If you want to stand out in the mind of your guest and create loyalty, personalising their journey and showing you care about pleasing them is the solution
10 Ways Hotels Can Win More Repeat Customers
Hotels that place greater emphasis on maintaining long-term relationships with existing guests rather than pursuing new ones benefit from higher profits
Innovative Hotel Digital Marketing Trends that Inspire Bookings
We explore several hotel digital marketing trends that incorporate social media, website content, retargeting ads, loyalty programs, and local partnerships
Hotel Guest Personas: Attract and Retain the Right Type of Guests
When hotels create guest personas, they can deliver a personalised experience to guests, and in turn, gain trust, loyalty and increase repeat bookings
How to Increase Hotel Direct Bookings: 5 Tips to Know
Even if you have a plan in place and see regular direct bookings success, there may still be some gaps to fill. So keep reading for expert tips
Booking.com Have Expanded Their Genius Loyalty Programme
As an independent hotelier, it’s important to be aware of Booking.com’s expanding loyalty programme. Why? Because it may impact your direct bookings