loyalty

If you have any of these problems, you will hear about it and so will potential guests. 46% of Americans voice their issues online after they check out

Hotels can use their CRS and CRM data to discern a great deal of insight into guest preferences, booking habits, and aspirations

Identifying opportunities to extract more room revenues can come at a cost: customers don’t love it if they feel they were previously getting items for free

There’s no doubt that maintaining guest loyalty can lead to increased profits for your hotel, but the real prize is the guest relationships themselves

Whether you’re looking to set up a loyalty program for your property or revising the one you have, steer clear of the following 10 common pitfalls

Alongside the many metrics intended to measure performance, guest retention is one of the most valuable for hoteliers to monitor

. Loyalty isn’t created overnight. It’s a relationship that requires first-party data, a multichannel strategy, and personalization

When done right, loyalty programs can be an ideal way to get guests to keep staying at your independent hotel time and time again

The exchange of goods and services is a critical cog in the wheel of how our world works. NB: This is an article from Laasie As we skim through the […]

Hotels can adopt a ‘best of both worlds’ approach, which sees traditional loyalty programs and new-age, instant reward programs working together seamlessly