Featured

Do Not Stop Revenue Management Now

Don’t Stop Revenue Management Now

Hotels are closed but future awaits, let’s make the best of this suspended time and let’s plan. Here are my (personal) suggestions on how to rearrange a day in the life of a Revenue Manager

Read more

Terrible Times for Hotels What Might our New Normal Look Like

Terrible Times for Hotels – What Might our ‘New Normal’ Look Like?

If this crisis has taught us in hotels anything, it is to think the unthinkable. Only a few short weeks a drop in RevPar might have been our biggest concern

Read more

What to do When Crisis Comes to Your City

What to do When Crisis Comes to Your City

You want everyone on the same page, prepared for what may come along. Advance preparation often separates those who make it through a crisis fairly unscathed and those that struggle.

Read more

Group Business Threat or Opportunity Room Type Displacement Model

Group Business, Threat or Opportunity: Room Type Displacement Model

The procedure is analogous to that of the simplified Displacement, that is, the value of the group must be added to what we have already On The Book (OTB) and we will obtain a first sales scenario

Read more

Coronavirus - Your Revenue Strategy Checklist

Coronavirus – Your Revenue Strategy Checklist

There is perhaps some good news… The industry experts are predicting that when the revenue upturn comes back, it will come back quickly and we as an industry need to be prepared

Read more

Group Business, Threat or Opportunity: Simple Group Displacement Model

Group Business, Threat or Opportunity: Simple Group Displacement Model

Each time we do a group quote we must evaluate the impact this has on the date of stay in the booking time, but also the selling of remaining capacity to the exclusion of other profitable segments

Read more

Is bleisure still a thing Spoiler alert It definitely still is

Is Bleisure Still a Thing? Spoiler Alert: It Definitely Still Is

Bleisure travelers tend to be greater spenders during their “micro-vacations”. With their company picking up the bill they can spend more on in-hotel expenses than a typical guest might

Read more

How to Create a Successful Gift Voucher Campaign

Guests are hungry for gift vouchers. All you need to do is market them. Utilise the strategies suggested to get your gift voucher on people’s shopping radars

Read more

Why Choose Rate Intelligence Over Rate Shopping?

Why Choose Rate Intelligence Over Rate Shopping?

End-to-end rate integrity management using data analytics to track travel sellers’ flows is key to ensuring transparency across sales and distribution channels and must be a top priority

Read more

The Black Friday Frenzy - Can Your Hotel Replicate it all Year Round?

The Black Friday Frenzy – Can Your Hotel Replicate it all Year Round?

Black Friday is one of many possibilities during the year. You shouldn’t ignore “consumerism” dates but instead define a clear plan to leverage the most relevant dates for your target market

Read more