Profit has always been important, hasn’t it? and you are correct, but Revenue Management measured in Occupancy, ADR and RevPAR alone doesn’t effectively show how profitable you are.
Today the realm of an effective distribution strategy exceeds beyond distributing rates and inventory between hotels and demand partners.
Refining your data visualization practices is paramount if delivering value to the end user in the form of actionable insights is your primary objective.
They say all good Revenue Managers carry two things: a calculator to crunch the numbers and a crystal ball to predict the future. Here is my views on how the hotel industry will change in 2020.
We can concentrate on the most tactical part, the operational part of the data analysis that will lead us to the definition of market positioning to conclude again on the benchmarking strategic analysis.
We are continuing our 6 part series on How to Choose a New PMS with the final episode. Over the course of the 6 episodes we explore the following: What […]
Things come up. Circumstances change. Plans get disrupted. But is that the only reason why your guests might not show up at the last moment? NB: This is an article […]