Expert Insights

A digital presence strategy for your hotel should drive traffic and revenue to your lowest cost of sales channel – your website

We take a deep dive into our work: developing the machine learning pipeline, starting from pure raw data, to predictions and recommendations

By rethinking compsets dynamically, hotels can adjust pricing, marketing, and offerings, to remain competitive across multiple segments

The conversation around AI in revenue management is not just about hype – it’s about ensuring successful implementation and impact

One of the reasons why guest journeys have become so popular is because they help hoteliers deliver a seamless guest experience

So how can hotels ensure travelers know they are pet friendly and set themselves apart? Here is a guide to help you position your hotel

A loyalty program isn’t just a marketing tool, it’s a relationship builder. It’s about making your guests feel special, valued, and excited to return

We’ll show you why WhatsApp Marketing is a game-changer for your hotel and share proven tactics to ensure your messages truly resonate

To get a complete picture of the unconstrained demand for your hotel, it is important to analyse both successes and missed opportunities

Behavioral data can give a real-time look at guest interest and demand. Are they spending more time checking out suites than regular rooms?