Expert Insights

person with multiple laptops reflecting importance to a hotel of revenue management automation to ensure managers can focus on strategic issues and what is most important

What is Revenue Management Automation and Why is it Key?

Revenue management automation has been around for a number of years now. However, we now need to start thinking about automation at a higher level

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graphs which could reflect different pricing amongst competitor hotels and why hotel rate parity is so important

What Is Hotel Rate Parity and Why It Is Important

Hotel rate parity is essential in today’s competitive landscape. Here is some advice that can be useful when trying to achieve it

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youtube video thumbnail image with pontus berner of berner+becker talking about the germna hotel market and whether summer 2023 will be positive

Is Summer 2023 Looking Positive for German Hotel Market?

In today’s discussion we take another look at the German hotel market as Pontus reviews Winter 2022 and looks ahead to the Summer season coming up

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shopping cart with different purchases reflecting attribute based selling (abs) and how hotels could benefit from adopting retail best practices

With ABS Hoteliers Can Leverage Retail Best Practices

Your guests want more control. When it comes to their hotel stay, ABS (attribute-based selling) offers the same retail style customization they are after

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triangle sign with the word yield spelt out reflecting the need to understand the difference between yield management and revenue management

Yield Management vs Revenue Management: What is the Difference

If I already have a yield management solution (either as a stand-alone or built into my PMS), why do I need a revenue management system?

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guest luggage at a boutique hotel reflecting opportunities for small hotels if they use these marketing tips

Marketing Tips for Small Hotels

With limited budgets and resources, it can be challenging to compete with larger hotels and chains that have a more extensive marketing budget and reach

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trivago metasearch hotel listing and new free booking links offering

All You Need to Know About Trivago’s New Free Booking Links

Just like Google, trivago has enabled free ads, which are ads that do not require a bid on the metasearch engine

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icons on mobile phone including well known otas expedia and booking reflecting proliferation of options beyond hotel direct bookings

Booking.com Best Practice Guide for Hoteliers

We focus on the peculiarities, best practices, and other aspects of booking.com and provide some insights to help you set up in the best possible way

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4 glass jars filling up with coins reflecting how hotels should consider developing sustainability plans to help drive future revenue and profits

3 Tips to Boost Your Hotel’s Total Revenue Management Strategy

Most professionals in the hospitality industry now recognise that strategic revenue management is one of the key levers of business success

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letters spelling out the word pricing highlighting the current spotlight shining on algorithmic price fixing

Why You Need Rate Parity in Your Hotel Pricing Strategy

Whether you rely on attribute-based pricing or demand-based pricing, it’s important to find a balance between direct bookings and bookings via OTAs

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