booking
Booking.com Review Guideline to Managing Hotel Guest Feedback
Let’s explore why review insights for hotels matter, how to optimize your Booking.com presence and key tips for feedback management
How Does AI Agent Operator Feel About Your Booking Engine?
We decided to test Operator on 10 common hotel booking engines to see how an AI agent could interact with them and whether it can successfully book a room
Your Website Is Your Shop Window – Make It Count
A new website – or a website refresh – is a big project and there is a lot to unpack. Here we will cover website design core principles
Why Generic Hotel Sales Proposals Fail and 5 Strategies to Win
While properties carefully craft unique identities, their sales teams often rely on identical, cookie-cutter proposals that blur these crucial distinctions

Guest Loyalty: 5 Reasons Your Hotel Guests Are Not Returning
Focusing on reasons why guests don’t return and addressing these challenges, you unlock the power guest loyalty building lifelong advocates

Reviews to Reservations: Leverage Guest Feedback to Drive Bookings
Google heavily incorporates reviews in its local search algorithms, meaning higher ratings significantly boost your hotel visibility and improve ranking
Trust & Authenticity Are Keys to Influencer Driven Hotel Bookings
57% of YouTube users and 54% of Instagram users place strong trust in influencer recommendations – significantly more than traditional advertising

7 Email Marketing Mistakes Hotels Should Avoid for Good Results
Email marketing is part of a well-structured marketing strategy in any hotel. But to get the right results, you need to avoid these mistakes
Guest Reviews and Feedback: The Path to Increased Revenue
Guest reviews offer more than just a revenue benefit, they are also a real-time audit of your property operations, providing valuable insights into:
Hotel Loyalty Programs Continue to Prove Their Value
Loyalty programs have evolved beyond just rewarding frequent travelers and data confirms they remain a relatively cost-efficient way to drive occupancy