booking

person on a laptop with credit card possibly making direct booking on a hotel website reflecting importance of analysing unconstrained demand

How to Analyse the Unconstrained Demand for Your Hotel (Pt 2)

To get a complete picture of the unconstrained demand for your hotel, it is important to analyse both successes and missed opportunities

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magnet and people shapes reflecting how behavioural data can improve your hotel revenue forecasting

How to Leverage Behavioral Data to Improve Revenue Forecasting

Behavioral data can give a real-time look at guest interest and demand. Are they spending more time checking out suites than regular rooms?

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What Perplexity AI Means for High-Consideration Hotel Bookings

Perplexity uses AI to answer user queries, offering intelligent, contextual responses. It is part of a movement towards more intuitive user experiences

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Why Guest Reviews Matter More Than Ever in 2025

With AI-driven personalization and growing reliance on OTAs, guest reviews are no longer just an afterthought, they are a decisive factor in guest booking

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Hotels + OTAs: Love-Hate Relationship That Needs to Change

Since OTAs will continue to be a core part of travelers’ booking process, hotels are missing a trick if they consider them adversaries

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people celebrating a holiday with fireworks and champagne maybe as a result of a hotel holiday marketing campaign used to boost bookings

10 Ready-to-Use Holiday Campaigns to Boost Bookings

With these 10 ready-to-use holiday campaigns, you can turn special occasions into opportunities to delight your guests and maximise bookings

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heart made up of data showing the importance of developing strategies to leverage first party data to drive direct hotel bookings

Why is First-Party Data Key to Increasing Direct Bookings in 2025

First- Party data provides hotels with actionable insights that drive personalisation, improve marketing efficiency, and enhance the guest experience

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Maximise Direct Bookings: A Guide For Hoteliers

Today’s travellers value tailored experiences. By catering to diverse needs, hotels can enhance guest satisfaction and drive repeat bookings and referrals

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Master the Basics: How Capacity, Volume, and Price Unlock Success

Basic capacity focuses on tangible constraints, advanced capacity takes a broader perspective that encompasses every aspect of the guest journey

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dart hitting the bullseye and a piggy bank reflecting expert partner Hotel success stories about revenue and booking growth

Expert Partner Hotel Success Stories – January 2025

Round up of Expert Partner Hotel Success Stories – Flyr for Hospitality, Cloudbeds, Atomize and SiteMinder

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