Airlines

Does your pricing strategy have cobwebs? Was it developed at a different time in a different market context? Could it use some ‘spring cleaning’, disposing of practices that don’t make […]

NB: This is an article by Maksim Izmaylov of Roomstorm, via Tnooz Have you ever heard of the term “distressed passengers?” “Distressed passengers” is the industry name for airline customers […]

With Facebook making headlines this week as it launches ‘ Bots on Messenger ’ where does the travel industry stand? Pamela Whitby takes a look ‘The chat bots are coming’, […]

Yield management refers to an airline’s effort to effectively manage supply and demand mismatches using scientific pricing strategies. It’s a practice that can be fine-tuned with the help of personalized marketing. […]

  NB: This is a viewpoint from Cormac Corrigan and Mark Lenahan, independent advisors to airports, airlines, retailers, and loyalty programs Airports are spending a significant portion of their marketing […]

  Ancillary revenue guru IdeaWorks has taken a detailed look at six airlines post-booking email marketing efforts and suggests that “simplicity can be a virtue”. Last December it made one-way […]

  The hotel industry considered whom it most admired. The answer was: the airline industry. Yes, that wily cartel of misbegotten nickelers and dimers who delight in making planes narrower, […]

  Travelport hopes to strengthen its position as one of the leading hotel distributors after seeing its total number of booked room nights increased to 65 million in 2015. The company has […]

  NB: This is an article by Tom Bacon for Eye for Travel Today it is possible to cut the data in so many different ways, but now is the […]

  NB: This is an article by Shashank Nigam, CEO of SimpliFlying When was the last time you booked a hotel without reading a TripAdvisor review? 93% of travelers say that […]