Ensuring your hotel website is optimized for mobile
Ensuring that your hotel’s website is optimised for mobile search is essential if you don’t want to miss out on key traffic and potential bookings. Much has been said already […]
7 ways to create a faster direct booking user experience at your hotel
Direct bookings at your hotel are vital to ensure your business remains profitable. Although you do have to rely on online travel agents, the more commission-free booking you can drive […]
Adding non-traditional revenue streams for your hotel
New fees for guest bookings can help generate revenue for the hotel while offering assurances and options to guests who have special requests. Surely hotel revenue managers are doing everything […]
Hotel 101: Understanding ADR
Part two of our three part series about the critical metrics we use in the hospitality industry explores ADR. We are going back to the basics to define terms used […]
Hotels vs. the (OTA) World
Seven years ago, airlines – one in particular – were coming to blows with the OTA. American pulled out of Orbitz and Expedia rallied behind its competitor and booted the […]
How to get started with big data in your hotel
The whole conversation around big data is exhausting. The possibilities are endless. But here we are, every day, worried that we are sitting on a mountain of data but doing […]
Hotel 101: Understanding Occupancy
We’re getting back to basics to help you better understand the critical metrics we use in the hospitality industry necessary to measuring performance. To fully maximize hotel performance, we use […]
Devil in Data Detail: Are your Distribution Agreements working?
There’s arguably no other four-lettered word that has made quicker-and more impactful-moves in the hospitality industry than “data” has. With the ascension of the Internet igniting a brisk evolution of […]
Paying the Intermediaries: An Analysis of Hotel Commissions
The increasing incidence of intermediaries selling hotel rooms and other services is a major topic of discussion among U.S. hotel owners and operators. From online travel agents to convention housing companies, […]
Metasearch: the winning approach to direct bookings
Technology has consistently changed our approach to the ways we manage and do business. As consumers are always connected to their digital channels, their habits are constantly evolving. These constant […]