Steady Rates and Inconsistent Bookings Ongoing Trend for US Hotels
Heading into the summer months, North American hoteliers are continuing to experience stable average daily rates (ADR) alongside decreases in bookings during the second quarter of 2017. According to new […]
Maximizing Revenue in Hospitality
Faced with increasing competition and more options for booking travel, how can hospitality CMOs deliver exceptional customer experiences while optimizing revenue? The hospitality business, like many other industries, is being […]
The 5 Dumbest Hotel Website Design Mistakes
Excuse us for stating the obvious: but of all the hotel marketing tools and tactics that exists today, nothing will ever be more vital and essential to your hotel’s success […]
Everything you need to know about property management systems
All hotels need some variation of a property management system (PMS). However they come in many different forms and are not all created equal. There are still properties trying to […]
Making Loyalty Programs Work Harder for Airline and Hospitality Brands
The rise of low-cost carriers over the last decade is putting the airline industry under acute pressure, with the race to the bottom getting ever more intense. Just this month, […]
In a voice-led world: Okay, Google, how are you changing the travel industry?
The multi-dimensional travel buying journey is gaining yet another route to market as we increasingly turn to voice search when planning, purchasing, preparing and enjoying travel. Considering that 60% of […]
Hotel Distribution & Online Reputation key to RevPAR Management
Think of a time when you want to buy something that you have been wanting for a long time. Did you do enough research and due diligence? Now that you […]
Do you know your RevPAR from your GOPPAR
Revenue management is an obvious priority at every hotel, but it can often be a confusing exercise. Developing the right hotel revenue strategy will be a challenge at times, particularly […]
How hotels can counter high OTA cancellation rates
To entice consumers to book early, OTAs frequently advertise a free cancellation policy. Along with booking well in advance, the same tactic is used to encourage consumers to book multiple […]
Is Your Pre-Opening Revenue Strategy in Place
The swift pace in which hotels are being constructed and opened has led many industry experts to question how prepared hotels are for optimizing their revenue potential. This becomes especially […]