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Mastering the New Search Landscape: Optimise for Voice & AI

Get started by implementing SEO strategies outlined to optimise your content for voice search using conversational keywords and schema markup

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Why Your Hotel Direct Bookings Are Falling Short (And What To Do)

Hotels that implement personalized website experiences see higher engagement, higher conversion rates and ultimately, more direct bookings

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autumn or fall is the time hotels can warm up their direct bookings with marketing magic

Warm Up Your Direct Bookings With Autumn Marketing Magic

Let’s explore some timely best practices to connect with your guests and make the most of the season’s unique opportunities to increase direct bookings

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Website Trends to Watch in 2025 and Beyond

What can we expect in the realm of high-end hotel website design for 2025 and beyond? Let’s explore five standout trends in the luxury hotel landscape

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laptop with a hotel website on the screen illustrating the power of website url customization

Quick Wins to Increase Holiday Bookings on Your Hotel Website

Personalizing the creative and offers on your website will further help your offer stand out and drive more bookings as well as ancillary spend

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Booking Engines: The Good, Bad & Ugly

There are many Booking Engines , all with different functionalities and capabilities, and they fit into the categories of the good, the bad, and the ugly!

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man looking in despair possibly after trying to book on a hotel website and finding it frustrating because of common mistakes

Website Turning Guests Away? 5 Mistakes That Hurt Conversions

Whether you’re an independent boutique hotel or part of a larger chain, the following website common mistakes could be tanking your conversions

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5 Reasons to Add an Attractions Module to Your Hotel Website

An attractions module does more than just list local sites; it becomes a valuable resource that enriches your guests’ stay

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the words online booking on a computer keyboard reflecting importance to hotels of their website to drive direct bookings and increase revenue

How to Generate More Direct Bookings and Boost Hotel Revenue

With the right strategies in place, hotels can effectively boost their direct bookings, enhance revenue streams and establish stronger guest relationships

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How to Attract More Guests to Increase Direct Bookings and Visibility

To fully grasp how to improve your hotel’s online reputation and increase direct bookings, it’s crucial to understand your guests booking journey

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