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Mastering the New Search Landscape: Optimise for Voice & AI
Get started by implementing SEO strategies outlined to optimise your content for voice search using conversational keywords and schema markup
Why Your Hotel Direct Bookings Are Falling Short (And What To Do)
Hotels that implement personalized website experiences see higher engagement, higher conversion rates and ultimately, more direct bookings

Warm Up Your Direct Bookings With Autumn Marketing Magic
Let’s explore some timely best practices to connect with your guests and make the most of the season’s unique opportunities to increase direct bookings
Website Trends to Watch in 2025 and Beyond
What can we expect in the realm of high-end hotel website design for 2025 and beyond? Let’s explore five standout trends in the luxury hotel landscape

Quick Wins to Increase Holiday Bookings on Your Hotel Website
Personalizing the creative and offers on your website will further help your offer stand out and drive more bookings as well as ancillary spend
Booking Engines: The Good, Bad & Ugly
There are many Booking Engines , all with different functionalities and capabilities, and they fit into the categories of the good, the bad, and the ugly!

Website Turning Guests Away? 5 Mistakes That Hurt Conversions
Whether you’re an independent boutique hotel or part of a larger chain, the following website common mistakes could be tanking your conversions
5 Reasons to Add an Attractions Module to Your Hotel Website
An attractions module does more than just list local sites; it becomes a valuable resource that enriches your guests’ stay

How to Generate More Direct Bookings and Boost Hotel Revenue
With the right strategies in place, hotels can effectively boost their direct bookings, enhance revenue streams and establish stronger guest relationships
How to Attract More Guests to Increase Direct Bookings and Visibility
To fully grasp how to improve your hotel’s online reputation and increase direct bookings, it’s crucial to understand your guests booking journey