the hotels network

A Steppingstone into Optimizing Email Capture
There are many ways to encourage website visitors to give their email address but as always, you’ll reap the returns of personalizing any campaigns you run

6 Tactics to Learn From Hotels Open in Sweden During Covid-19
Contrasting sharply with the rest of Europe and beyond, Sweden has only imposed relatively lenient restrictions, meaning that most hotels and restaurants remain open despite the COVID-19 situation

Is Bleisure Still a Thing? Spoiler Alert: It Definitely Still Is
Bleisure travelers tend to be greater spenders during their “micro-vacations”. With their company picking up the bill they can spend more on in-hotel expenses than a typical guest might

50 Tips and Tricks to Turn Website Visitors into Hotel Guests
A common thread through these tips is they all move towards an optimized hotel website. Aware that this can be a tricky field, we have prepared a checklist: 50 ideas to boost hotel website conversion

The Black Friday Frenzy – Can Your Hotel Replicate it all Year Round?
Black Friday is one of many possibilities during the year. You shouldn’t ignore “consumerism” dates but instead define a clear plan to leverage the most relevant dates for your target market

How Experiential Marketing can Transform the User Experience
Experiential marketing is becoming a large player in allowing the consumer to tangibilize the product or service in question, resulting in a much larger personal investment into the brand.

3 Essential Tools to Boost Hotel Website Conversion Rate
By reducing friction throughout the booking process and providing a personalized website experience, hotel brands can significantly boost their conversion rate.

Selling Your Last Available Hotel Room
Optimizing the distribution mix is important at all times for any hotel business wishing to operate in high revenue margins; but when a hotel is operating at near to maximum […]

Market Your Hotel this Halloween and Get Scarily Good Results
Halloween is upon us once again and with it, it brings a critical vantage point for hotels and hotel marketers alike to utilize the holiday stage and provide their website […]

3 Hotels with High-Impact Website Conversion Strategies
Here we showcase three hotels who have seen a significant uplift in website conversions thanks to the implementation of effective direct booking strategies working together with us