technology
25hours Hotels Rely on TrustYou for Reputation Management
NB: This is an article from TrustYou 25hours Hotels represent extraordinary design, innovation, and outstanding service. The current eight hotels in Germany, Austria, and Switzerland are individually adapted to each […]
Pinterest checklist for success: hotel edition
Just as with any other social media network or with marketing in general, a solid strategy is needed to get the most out of Pinterest. With over 100 million active […]
How Google is interpreting content in 2016
There have been many significant developments in SEO practices in a relatively small number of years and, with each new algorithm update, marketers have looked at ways to adapt […]
Adrift Hotel reaches half million plus with Flip.to
NB: This is an article from Flip.to Adrift Hotel and Spa, an eclectic boutique hotel in the heart of Long Beach, Washington, has tapped the Flip.to advocacy platform to attract […]
Flights vs hotels: where is the market for meta in APAC?
Although many established metasearch markets exist in the region, there is real opportunity for differentiation and innovation in Southeast Asia In Asian markets like China, India and Japan online travel […]
How To Measure ROI in Travel & Tourism Digital Marketing
ROI is one of the biggest marketing mysteries we are facing collectively as an industry today. Our recent Tourism Marketing Plan Blueprint questionnaire confirmed that it is one of the […]
Driving loyalty through customer experience is the future
Travel firms that don’t invest in trying to drive customer loyalty are probably spending more money acquiring them online. While competition on price is unlikely to go away, customer experience […]
Tracking Offline Interactions in Google Analytics
The trouble with web analytics is the possibility of it telling you lots about your website but nothing about your business. A browser is not the same thing as […]
Demand Forecasts & Guest Demand Patterns
NB: This is an article from IDeaS In this post, demand forecasts take center stage. If your revenue management system (RMS) uses a single forecasting approach for all of your […]
Infor Delivers Enhanced Revenue Management Forecasting
NB: This is an article from Infor Infor, a leading provider of beautiful business applications specialized by industry and built for the cloud, today announced the completion of a transformative […]