social media

Over the past two months, I spoke at a couple of events and the topic of how to plan a successful social media campaign popped up at all of them. […]

Social media is great, isn’t it? Just go online and you’ll see that everybody is instbookingpingtweetingsnapping virtually 24/7/365. Hotels, of course, are heavily involved, and not an hour goes by […]

A surprising number of luxury hotels and hospitality brands have put stock into accounts on Google+, but the effort is proving fruitless, as consumers are not interested, according to L.I.K.E. […]

Social media is hardly a new discovery, and by now the vast majority of hotels in the region are handling one or more social media accounts to promote their brand […]

Hotels have to be spot-on with their online distribution strategy because how the guest has made his booking can make a big difference to a hotel’s bottom line. Hoteliers have […]

Below is a selection of takeaway thoughts courtesy of Darene Rondeau of Leonardo Some of the best and brightest stars in our hospitality industry contribute to Hospitality Sales & Marketing […]

While dedicating the last decade to examining, understanding and refining how revenue managers plan and execute their pricing strategy, the industry can learn some great strategies that are sure to assist […]

TNS Connected Life 2016, a recent global study surveying the online behaviours of approximately 70,000 internet users across 57 countries revealed that the use of visual social media platforms, Instagram […]

There’s no denying it — budgets are tighter than ever and more than a handful of GMs will have already looked at every expense several times. We’re no fools, of […]

As social media continues to grow and evolve, more and more businesses are increasing their social media marketing efforts, and this trend shows no signs of slowing down. By 2017, […]