social media

It’s easy for hospitality marketers to take Facebook for granted. NB: This is an article from MDG Advertising The platform has been around for so long—more than 15 years now—and […]

Instagram is not only popular among the millennial, but is also a go-to platform for influencers, travelers, bloggers, online bookers, backpackers, social media lovers, et al., and thus being active on this channel can be hugely advantageous. NB: […]

Thanksgiving kicks off the busiest travel season for Americans. With all of the retail brands vying for the attention of shoppers, it can be incredibly hard to break through the […]

The algorithm by which Instagram selects the order of content appearing on users’ feeds is continuously changing. NB: This is an article from Screenpilot What has been consistently important in […]

When was the last time you evaluated your social media performance? If it was more than a year ago, or even more than a quarter ago, then there is no […]

The Facebook catalog is one of the few constants when it comes to mastering Facebook marketing for hotels. NB: This is an article from Cendyn The catalog is a reusable […]

With nearly 7 million advertisers on the Facebook platform, it’s safe to say that Facebook has done a great job at building an extensive advertiser ecosystem. NB: This is an […]

It’s no surprise that hotels and travel brands are winning on Instagram. NB: This is an article from Staah With its core focus on sharing visually engaging photography, Instagram is […]

Most hospitality marketing plans don’t budget for a dedicated social media role – it’s still seen by many as something that can be done on the side, as just one of a professional’s many duties

Twitter is a top platform to engage with travelers online. As people look for immediate help and suggestions, it is a key platform for real-time engagement with customers and prospective guests