social media

You’ve likely been hit with a ton of new questions on your social media channels. If you haven’t already, now is the perfect time to audit posts for questions you can confidently answer

After months of stagnancy, many hotels simply won’t be in a position to scale up their operations quickly enough. Will your hotel be ready when this crisis subsides

COVID-19 posts cannot include images or videos, but will stay on the listing for 14 days, and is currently being displayed higher up on the knowledge panel result in mobile search

This advice isn’t limited to dealing with social media during this crisis, you should always place the concerns of your customers at the forefront of your mind whenever posting on social media.

The ability to connect with guests globally is only available through social media platforms. There are many reasons why, now more than ever, hotels must focus on maximizing social media reputation

Using a mobile first approach in digital advertising will help improve performance across the board, whether your goal is to increase bookings or inspire engagement with your users

You must know what guests are saying on social media and in online reviews. Hotels should employ social listening or online reputation tools to proactively search, understand and then take action

Why am I talking about Facebook? It is the senior citizen of social media. I often call it the AARP of social media channels. The thing is, they own Instagram: that’s where the “influencers” come from!

Instagram Stories is a gamechanger when it comes to showcasing a hotel’s personality, story, and boosting its marketing reach. But what content should hotels use to maximize potential and reach?

Avoiding the social channel mistakes we have outlined will help your hotel keep users engaged, gain new followers, and secure booking from potential guests