social media

Uncovering the Formula to Social Media Success: Melia Hotels
Keeping up with the ever-changing digital landscape, the brand never ceases to reach new heights with their social media communication
5 Hotel Marketing Advanced Growth Tips
Keep in mind, there is a direct relationship between ratings and turnover. People define the experience, and experience is the marketing
Driving Traffic to Your Properties Website
By following these simple tips, you’ll be taking steps in the right direction to drive more bookings directly to your website
6 More Things Your Hotel Should Share on Facebook (Pt 2)
In addition to sharing your own content, you can also take the opportunity to share curated articles and resources on your Facebook page
6 Things you Should Share on Your Facebook (Pt1)
Not sure what you should be posting on your Facebook page to engage with followers, expand your reach, and drive more reservations? Here are 6 ideas
How Often to Post on Social Media
Is your audience active on social media? How often do they engage with posts for competitors? Understanding your audience should come first
Top 5 Things You Need to Know Now in Hotel Digital Marketing (June)
To ensure a strong hotel strategy, it’s important to keep across digital innovations you can leverage across channels to make greater impact on performance
The Importance of a Social Media Presence for Hotels
Your social media goals can be twofold: one group of posts to build and maintain brand awareness with another group targeted at inspired potential guests
Bookings in Ireland are Starting to Increase Ahead of June 29th
In relation to bookings made in June, we can see 30% are for resorts or destination properties, 18% for rural properties and 24% for city/town properties
Hotel Crisis Recovery: Social Media Marketing
With hotels choosing to cease marketing when their doors closed, social media is a cost-effective way for hotels to re-establish their marketing funnel