social media

2021 is giving us the chance to improve our hotel online marketing. Here are some social media tips to increase getting signatures in your guestbook

Only a few hotels have a well planned marketing strategy in place. Others end up making avoidable mistakes that cost them their reputation and business

First, we want to make sure that your social media foundation is stronger than ever and then show you a few tactics to truly outperform in the year ahead

The most effective social media pages are not broadcasting their own propaganda, they leverage the members of the community to create the content

Instagram stories are a huge part of the platform. 60% of users say they’re more likely to visit a place they have seen on an Instagram story

It’s not the end of the world when a guest @mentions you on social media. Like any interaction with a guest, they are customer service opportunities

Facebook has made some changes to their advertising platform, with particular focus on attribution methods and conversion events.

The IOS 14 update from Apple could spell trouble for advertisers across the globe, as enhanced privacy features inevitably lead to reduced targeting options

It’s key to stay up to date with latest hotel digital marketing trends. From Search to Social Media and Design, here are top 5 things you need to know

Retargeting is fairly simple to set up, needing minimal time and resources on your part. Customized ads are more likely to catch attention of future guests