seo

Travel industry pioneers – Hotwire, Priceline, Travelocity, TripAdvisor – are SEO juggernauts. And there’s a lot of money in SEO for them. In fact, organic traffic is the #1 source of traffic for travel

It is tempting to ditch SEO in favour of promoted Instagram stories or Facebook retargeting, but we advise hotels to use a careful mix of different tactics.

In order to create a holistic digital marketing strategy, you must weave SEO and content marketing together by playing off of their respective strengths.

Google is the leading hotel review publisher, and the implications for hoteliers are far-reaching. Google reviews play a role in determining your visibility in an online search and improve hotel SEO.

When you’re doing the on-page SEO for your hotel site, you should take some peculiarities into account that will help you to outrank your competitors in this niche

Pay-per-click (PPC) advertising and search engine optimization (SEO) are often siloed among marketing teams, completely separated from one another.

To be successful in search engine results your job with SEO is never done. You must continue to update your site, expand your reach and grow your reputation as a unique, valuable brand.

Whether your venue is located in a small town or a big city, the quality of your local SEO strategy will determine whether your venue shows up on the first […]

We’ve given you the SEO essentials before, but no harm revisiting for the time of year that’s in it! As with everything in this industry, practises change and update rapidly […]

No matter where you’re located or who you’re trying to reach, a solid SEO strategy is a must for every hotel hoping to sell out rooms and venues. It might […]