reviews

How to Respond to Online Hotel Reviews

Highlight positive reviews across all your digital channels and use negative feedback to show your customer service and willingness to learn

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Using Review Response to Satisfy Traveler Needs

A review response is more likely to be read than not, creating additional opportunities for hotels to use responses to inform future guests

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5 Hotel Marketing Advanced Growth Tips

Keep in mind, there is a direct relationship between ratings and turnover. People define the experience, and experience is the marketing

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How Sentiment Analysis Can Help Your Hotel Build A Strong Online Reputation

Sentiment Analysis has proved very beneficial for hotels. When you pay attention to reviews, you can identify sentimental reviews to answer

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Reputation Management: How to Maintain and Improve a Good Reputation

Regardless of what kind of reputation you currently have more work can and should be done in order to ensure the future success of your business

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Reputation Management: How to Repair a Damaged Reputation

In order to boost guest loyalty, get more referrals, and grow your business year after year, you have to spend time proactively managing your reputation

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Anatomy of Guest Feedback After Crisis: What’s New, What’s Different?

We are currently experiencing ongoing changes in multiple parts of our lives: from how we socialize to how we travel and communicate, everything is different. NB: This is an article […]

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Negative Hotel Guest Reviews Increase During Pandemic

Data shows majority of negative reviews were centered around cleanliness and relevant to COVID. The following are recurring themes of the negative reviews

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What Should you be Asking your Post Lockdown Guests

Understanding how the changes you have made in your business have impacted on your guests experience has never been more important

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Google Reviews are Back: How Does This Affect my Hotel?

During insecure times, information is key. Whether Google, TripAdvisor, or any other reviews site, communication is vital to reassure and set expectations

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