revenue
Rate Parity in 2026: What Hotels Need to Know
We break down what rate parity really means today, what has changed, and why hotels need to rethink how they protect their direct channel
How Hotels Use RevPAR, ADR and Occupancy for Smarter Pricing
It’s about understanding how ADR, occupancy, RevPAR, segmentation, channel mix, and forecasting interact – turning complexity into smarter pricing decisions
How Clean Connected Data Improves Pricing and Distribution
When analysed alongside booking and guest profile data, these insights ensure revenue strategies enhance, rather than detract from, the guest experience
Room Pricing Mistakes and How Channel Managers Can Help
We explore common mistakes, how channel managers help, and how to start planning seasonal pricing strategies to capture peak demand
The Portuguese Hotel Market Can No Longer Grow As Before
At first glance tourism revenues paint an optimistic picture for the Portuguese hotel market, however, a closer look reveals a more complex context
Why Hotel Dashboards Fail: Lessons for Sales Leaders
Most dashboards turn sales leaders into crime-scene investigators. Showing what happened, but not much help when trying to influence the future
Big Events Big Opportunities: How to Prepare for Far-Out Demand
How can your hotel make the most of opportunities with mega events? Here are five ways to prepare and maximize revenue
The Price Illusion: Why the Rate You File Isn’t the Rate They See
The gap between the price you set and the price the guest pays is often created in the murky middle layer of distribution
3 Levels of Pricing Architecture: Where is Your Profit Decided?
Discover how your pricing architecture decides your ability to react to demand and why controlling your increments is key to maximising your revenue
Cluster-Based Insights to Improve Hotel Direct Bookings
Improving direct conversion is not simply about generating more bookings; it is about capturing more demand through the channel that delivers profitability
