Managing Hotel Reservations During the Pandemic
When it comes to reservations management during the pandemic, hoteliers can use their PMS to implement strategies to help manage cancellations, availability and customer communications
Train Reservations and Sales to Show Compassion for Cancellations
What’s most important is to train sales and reservations staff to show compassion for the person who is canceling. Remember that the true heart of hospitality is human kindness, especially for strangers.
Group Business, Threat or Opportunity: Room Type Displacement Model
The procedure is analogous to that of the simplified Displacement, that is, the value of the group must be added to what we have already On The Book (OTB) and we will obtain a first sales scenario
The Covid-19 Impact on U.S. Travel Market
While the overall declines in search behavior and the rise of cancelations present headwinds for all travel marketers, pockets of opportunity still exist
How Hotels can Navigate a Demand Shock During a Crisis
A demand shock in the travel industry can come from many sources; a financial crisis, health crisis, or political crisis. And as the term suggests, they often can’t be predicted
Overbooking: The Good, The Bad, And The Ugly
Overbooking in hotels can be both good and bad, and it most certainly does get ugly, particularly with those on the receiving end of a nudge into another property or location
Personalisation starts and ends with you…
‘Personalisation’ is the buzz word in our industry at the moment and rightly so. NB: This is an article from Right Revenue Last week I had the pleasure of hosting […]
The Best Market Mix During High and Low Occupancy
In order to drive the most revenue possible at your hotel, it is important to adjust your market mix according to periods of high and low occupancy. Here’s how to do just that
How Hotels Can Survive a Downturn with AI Upselling Technology
Upselling has even more value in a downturn when there are empty rooms or when guests are booking at the best available rate and standard room types.
Is 2020 the Year of the GDS?
Survey results show not only is GDS usage increasing, but it’s increasing at a faster rate than other channels used by travel agents, such as alternative accommodation platforms or hotel websites
