reputation

Responding to reviews demonstrates your commitment to guest satisfaction, it also illustrates to future guests your level of service

Tripadvisor announced some changes to its ranking algorithm and the way it displays popular hotels – and it appears to be good news for hoteliers

To fully grasp how to improve your hotel’s online reputation and increase direct bookings, it’s crucial to understand your guests booking journey

Post-pandemic, hotels felt insulated within their 4-star reputation, but one-in-five travelers would not look at reviews that are more than two months old

The goal of reputation pricing is to understand perceived value and increase it over time. This process involves revenue managers, marketing and operations

When hotels meet the gap between guest expectations and the reality of the guest experience, their review will improve in quality and substance

Improving customer service scores is critical for any hotel aiming to enhance guest satisfaction and maintain a competitive edge

Today we look at Hotel staffing and the impact an executive opening can have on a property – momentum is a key word here

Leveraging your online reputation has become crucial in today’s digital landscape. Key metrics like rankings and review scores are not vanity figures

By implementing these strategies and actively seeking guest feedback, hoteliers can improve their online reviews and attract more potential guests