reputation

To maintain your hotel reputation takes a consistent effort. Understanding the importance of guest feedback, you can develop a plan to earn positive reviews

An important tip to keep in mind when building your email marketing for guest survey conversions is email length. Pair that with a prominent call-to-action

The goal of guest feedback is to understand how to refine your guest experience and understand the needs of future travelers hoping to visit your property

A solid guest survey and feedback strategy is the grounding force your hotel needs to guide your future initiatives and ensure continued success

A hotel’s TripAdvisor ranking is calculated using guest ratings however it’s not quite that simple. The current algorithm is based on assessing four areas:

The quantity and quality of your reviews, management responses, social media posts and photo uploads play a key role in your hotel reputation management

It was my friend’s birthday yesterday. To give him a surprise, I ordered a choco lava cake from a newly opened bakery in our vicinity. NB: This is an article […]

Managing a hotel requires visibility and insight into your operations from every angle. Understanding hotel metrics, and how to measure them, is key

There a two words that give hoteliers a nightmare: Negative reviews. Almost every hotel struggles with reviews in 3 ways. Let me suggest how to avoid them

It’s not the end of the world when a guest @mentions you on social media. Like any interaction with a guest, they are customer service opportunities