reputation
Want to Avoid Negative Hotel Reviews? [Don’t Do These]
There a two words that give hoteliers a nightmare: Negative reviews. Almost every hotel struggles with reviews in 3 ways. Let me suggest how to avoid them
How to Respond When a Guest @Mentions You
It’s not the end of the world when a guest @mentions you on social media. Like any interaction with a guest, they are customer service opportunities
Benefits to Social Listening Beyond Identifying Gaps in Guest Experience
Social listening will help you better understand how changes are trending among your consumer base – in a hotelier’s case, that would be future guests
Identifying Gaps in Your Hotel Experience to Positively Impact Reviews
Any element of your hotel experience could currently be acting as either a chute or ladder in the mind of a guest, impacting their score of your property.
How COVID is Affecting Guest Satisfaction
Results from the six month period show that hotel guest satisfaction took a U-turn. Nearly every major hotel chain saw guest satisfaction numbers decrease
Booking Platforms and the Three R’s: Recent, Relevant, Reviews
Due to rising concerns that travelers have when booking, the data that supports their decision is now shifting its structure and content
The Importance of Earning New Reviews Through Post-Stay Marketing
Generating an email list and sending emails out to previous guests may seem daunting, but it’s key to help you earn valuable new reviews
Tips to Improve Revenue Management & Profitability During the Pandemic
Only by balancing artificial intelligence and human revenue management strategy can help a hotel survive, and thrive, in the post-COVID world
QR Codes To Increase Hotel Satisfaction Scores and Maximize Revenue
Key takeaway is to leverage QR codes that will drive interaction which impacts a hotel’s satisfaction scores, reputation, and even revenue
Multi-Property Marketing Strategies: Online Reputation and Review (Pt 2)
What effect does a consistent social media strategy, highly rated online reputation, and timely review response plan have on properties