reputation

The result of poor hotel staff communication is an upset guest or blown booking opportunity leading to poor guest engagement and lower satisfaction scores

Responding to good reviews is easy, some wonder if it’s worth doing. Reviewer was happy, why spend time on them? The answer, with online reviews, is twofold

In order to increase international bookings, you need to tweak your marketing strategies. Wondering how to do that? It’s simple. Just follow the steps below

To better understand what your guest wants out of a visit to your hotel, you’ll need to understand two crucial factors

To maintain your hotel reputation takes a consistent effort. Understanding the importance of guest feedback, you can develop a plan to earn positive reviews

An important tip to keep in mind when building your email marketing for guest survey conversions is email length. Pair that with a prominent call-to-action

The goal of guest feedback is to understand how to refine your guest experience and understand the needs of future travelers hoping to visit your property

A solid guest survey and feedback strategy is the grounding force your hotel needs to guide your future initiatives and ensure continued success

A hotel’s TripAdvisor ranking is calculated using guest ratings however it’s not quite that simple. The current algorithm is based on assessing four areas:

The quantity and quality of your reviews, management responses, social media posts and photo uploads play a key role in your hotel reputation management