pricing

The topic of rate parity continues to be a relevant and developing discussion within the hospitality industry, with hoteliers becoming more informed on the matter.

Adopting attribute based selling in Hospitality is a logical next step, and even though there will likely be challenges to overcome during the process, the long-term reward will be worth it.

In many hotels at the beginning of a period of declining occupancy and/or rate, the negative flow thru is very high. It’s quite easy for it to exceed negative 100%.

With increased competition, hoteliers like you today are focusing on the guest service aspect to stay competitive. NB: This is an article from Hotelogix While better guest service helps you […]

When looking back on the history of hotel pricing strategies, nothing really stands out until the early 80s. NB: This is an article by PrivateDeal Before the deregulation years, most […]

Despite slight upticks in RevPAR and TRevPAR, profit per room at hotels in mainland Europe fell in February, unmasking flow-through challenges, according to the latest data tracking full-service hotels from […]

The ability to drive rate will factor into profitability. If average daily rate (ADR) percentage growth is at or below the rate of inflation, it will be difficult for hotels to drive higher profitability.

The rate parity spotlight turned to the UK earlier this year, with an agreement between the government and OTAs to cease certain practices around how they merchandise and price hotel […]

“All our knowledge has its origin in our perceptions.” ~ Leonardo da Vinci Is a pair of $50,000 Sennheiser Orpheus headphones1 really fifty times better than a pair that costs $1,000? NB: This […]

In this podcast we talk with Pontus Berner and Veit Meier, from berner+becker, about the topic of Market Share and why it is so important, but often over looked, in […]