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Five ways chatbots could change the hotel industry
With the widespread adoption of in-house apps, instant messaging and even robots, hotels are on the cusp of a chatbot revolution. Chatbots are already working hard in the hospitality industry, […]
How to Optimize for Google “Reviews Around the Web”
If you follow Search Engine Journal or other SEO news sites, chances are you’ve heard about how Google’s been expanding the reviews content that appears in the Knowledge Panel for […]
Generating revenue from your hotel’s Free WIFI will be key in 2017
For hotels and resorts over the last few years have always been faced with the same issue, which is the urgent need to improve their WIFI infrastructure so their guests […]
5 Ways for Hotels to Counter Growing Pressure from Review Sites
NB: This is an article from Alice Hotels are under increasing pressure to evolve. Review sites, the sharing economy, and even the rise of dedicated hotel technology are making adaptability […]
HotelTonight joins mobile loyalty space with app tiered rewards program
HotelTonight is the latest travel marketer to foray into mobile loyalty, opting to roll out a new in-application feature called HT Perks, which lets users unlock bigger discounts based on […]
Let’s Take a Closer Look at the Google Trips App
Google has always been forward looking and innovative when it comes to helping travelers make planning a trip easier and hassle free. It implemented platforms like the Trip Planning search feature […]
Driving Direct Bookings Through Email Marketing
Focusing on driving more direct bookings has become a topic of great debate in the hospitality industry this year. Owners and operators alike are determined to focus efforts not only […]
Impact of Google Trips App on Hoteliers Strategies
NB: This is an article from HeBS Digital Earlier this week, Google launched further into the world of travel with the release of Google Trips, a smartphone app that serves […]
Lower Social Media costs without compromising effectiveness
There’s no denying it — budgets are tighter than ever and more than a handful of GMs will have already looked at every expense several times. We’re no fools, of […]
The Standard unlocks spontaneous bookings via reservation app
Standard International is rolling out a new third-party mobile distribution platform that enables guests to make same-night reservations at a curated group of resorts in Los Angeles and New York, […]