messaging

We’ve looked at customer interactions with messages to analyze and pinpoint which types of content, targeting and message delivery are proving effective

Over the last decade, messaging has become an intrinsic part of our communication – we are not only messaging friends and family anymore, but also brands

During insecure times, information is key. Whether Google, TripAdvisor, or any other reviews site, communication is vital to reassure and set expectations

When promoting long staycations, take advantage of geo-targeting options to personalize offers and messages for domestic guests but exclude local residents

How can your hotel instill trust in loyal guests and new guests in a post-COVID-19 world? The answer is consistent communication and thoughtful messaging

We’ll walk you through simple ways to use data to inform your hotel recovery strategy, starting with four W’s of data analysis: who, where, why, and when

As hotels and resorts re-open, as well as quality service they’re now expected to provide heightened social distancing and cleanliness procedures

By adding new content to your website or communicating on social media (preferably both!), hotels can show messaging relatability and authenticity, remaining top-of-mind with their audience

If you approach your messages from the perspective of wanting to provide value to your guests, then you’re going to avoid some of the mistakes that a lot of properties make.

Everyday WhatsApp grows its 1.5 billion monthly users mark. That’s a lot of customers – potential and current – to hone and grow. But, how do you covert this opportunity […]