hotels
Can marketing automation raise your online review scores?
NB: This is an article from Ryan Solutions I think you’d be hard pressed to find a hospitality brand that doesn’t want to see their online review score jump a […]
Beyond the true Competitive set, how many does your hotel have?
A competitive set might be the most important tool hotel operators have at their disposal, that shows where your hotel stand against your competition on a daily/weekly and monthly basis. […]
Transforming reservations inquiries into profitable sales
To think that the days of traditional reservations agents are dead is both exactly right and exactly wrong. Technology may be moving at break-neck speed, but the trusted voice channel […]
Proven Hacks for Hotels to Capitalize on OTAs
The Battle against OTAs isn’t just fought at the traveler’s booking stage. In this highly competitive market, hotels much deliver exceptional service if they are to succeed. OTAs are an […]
The Science Behind Increasing Direct Bookings
With the ever-growing importance of the direct booking channel and the increasingly complicated path-to-purchase behavior of the multi-channel and multi-device travel consumer, today’s hotel website can simply no longer afford […]
Six Things Scaring The $%#@ Out Of Hotel Marketers This Halloween
NB: This is an article from Tambourine For Halloween, we asked hotel marketers from coast to coast, representing properties of all sizes, what they’re most spooked about right now. Here is […]
The four booking behaviours driving travellers
Men spend less time booking trips than women. Younger travellers tend to start their planning later. And 59% of travellers begin researching their next trip between one and three months […]
Stop rewarding loyalty at the cost of the bottom line
Forbes recently released a list of the world’s most rewarding hotel loyalty programmes. The tally saw Wyndham Rewards replace Marriott at the top of the pile. The list, compiled by […]
Lessons from an OTA on Converting Users
In the modern travel market, online travel agents have successfully retained the lion’s share of online travel bookings made by users – according to a 2016 Phocuswright study, 66% of […]
Strategies for Winning the Direct Booking Wars
NB: This is an article by Revinate It’s been a busy year on the “book direct” front. Hotels of all sizes are facing off against established and emerging online travel […]
