hotels

When Karen Korr wanted to change part of her European itinerary, she didn’t call Travelocity, her online travel agency. She didn’t send an email or a text message, either. Instead, […]

Visits to hotel websites from smartphones (tablets not included) in many cases now represent more than 50% of the total amount. However, bookings made on these devices, although growing strongly, […]

The holy grail of any hotel’s online presence is securing bookings directly. Online Travel Agents have tremendous power within the hotel industry and they’re often the go to booking method […]

Increasing direct bookings would be one of the most rewarding (but just as challenging) tasks for any hotelier. Given the vast market size and share of third party booking sites, […]

This month, the industry is abuzz about new Google AMP updates, consumers gaining the ability to mute retargeting ads on the Google Display Network, and ensuring that display campaigns meet […]

We’re all familiar with the stats by now: 75% of Google users won’t bother to scroll past the first page of the SERPs, securing that elusive number one ranking spot […]

Having established itself over the last nine years as the leading platform for people to rent short-term lodging from apartment rooms to luxury homes, Airbnb has announced it is now […]

Travel and hospitality is an incredibly competitive industry which requires the businesses operating within to create unforgettable guest experiences. NB: This is an article from Welcome Anywhere Until now, the […]

The growing importance of reputation management in business growth needs no introduction. If you want a single statistic to showcase why every business person and their dog encourages great reviews […]

Similar Audience and Lookalike Marketing on AdWords and Facebook is all about expanding your audience and bringing in new customers who are not aware of your brand, but meet similar […]