hotels

Just like current hotel website design trends highlight simple, clean layouts, concise text and captivating images that do most of the talking, email marketing should follow suit

Considerable changes to the PMS landscape are on the horizon, indicating an influx of cloud computing, open API marketplaces, middleware layers, enhanced connectivity, and so much more

In hospitality, service recovery provides a rare opportunity for businesses to turn a lackluster experience into a memorable one by harnessing the needs and desires of their guests

Is a one-size-fits-all technology solution ever what it’s cracked up to be? Almost never. Here’s why, and what questions Hoteliers nned to ask when considering new tech

Many benchmarking, especially from third-party companies, show only comparison with comp set aggregate data. This, in addition to ensuring greater confidentiality, also allows a certain reliability

Google’s goal is to bring users more relevant search results quickly. Google AI is constantly analyzing how users are searching and the way searches are phrased might invoke a different result

The short-term rental ecosystem is growing, which means many winners are set to emerge. Expect further brand-driven professionalization, more outside investment, and vendor consolidation

The end of RFP season does not mean it’s time to slow down for Business Travel Sales Managers, but instead it’s time to manage and maintain the accounts we’ve worked so hard to obtain

For hoteliers, guest loyalty has become an increasingly elusive concept. Today, it is more about creating an inspiring, fun, and authentic guest experience across the entire journey

While the modern booking process often ably captures a hotel guest’s email address, it’s not a given. OTAs and other booking platforms, weary of competition, sometimes deny hotel teams such info.