hotels
The Pricing Trap: How Independent Hotels Are Breaking Free
More than half of property owners surveyed are still relying on manual pricing. It is no wonder the fear of losing bookings is the top challenge they face
Stop Building Hotel Tech. Focus on Your Guests to Drive Profit.
Integrating diverse hotel systems with unique data structures is more complex than expected; requirements change and costs escalate quickly
How Smarter Data Leads to Higher Revenue
Good data management uncovers revenue opportunities and separates thriving properties from those barely surviving
What the FTC New Ruling Means for Metasearch
To enforce compliance and maintain user trust, key metasearch players are rolling out changes aligned with the FTC’s directive
Why Revenue Management Still Fails (Even With the Best Tools)
Until leadership not only understands the revenue problem but agrees it’s the hotel’s problem, no tool, strategy, or pricing model will move the needle
10 Questions Hoteliers Are Asking About Social Media
At the end of the day, hospitality is all about connection, and social media is the largest and most accessible front desk
How to Increase Google Reviews and Improve Hotel Visibility
Don’t simply hope for guest reviews based on goodwill alone. A proactive approach, offering a gentle nudge, is often necessary to encourage reviews
How An AI Concierge Can Increase Revenue & Guest Experience
An AI concierge can transform hospitality by jump-starting the guest experience, increase operational efficiency and unlock new revenue streams
The Promised Use of AI For ‘Personalization’ Is Being Oversold
Personalization is a term used loosely these days but a better phrase for how it’s being used so far might be contextualized marketing
From Jack of All Trades to Master of Hotel Direct Bookings
Hotels must focus on refining their strategy for direct bookings with specialized tools that align with the needs of today’s travelers