hotels

The Pricing Trap: How Independent Hotels Are Breaking Free

More than half of property owners surveyed are still relying on manual pricing. It is no wonder the fear of losing bookings is the top challenge they face

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Stop Building Hotel Tech. Focus on Your Guests to Drive Profit.

Integrating diverse hotel systems with unique data structures is more complex than expected; requirements change and costs escalate quickly

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How Smarter Data Leads to Higher Revenue

Good data management uncovers revenue opportunities and separates thriving properties from those barely surviving

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What the FTC New Ruling Means for Metasearch

To enforce compliance and maintain user trust, key metasearch players are rolling out changes aligned with the FTC’s directive

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Why Revenue Management Still Fails (Even With the Best Tools)

Until leadership not only understands the revenue problem but agrees it’s the hotel’s problem, no tool, strategy, or pricing model will move the needle

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10 Questions Hoteliers Are Asking About Social Media

At the end of the day, hospitality is all about connection, and social media is the largest and most accessible front desk

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How to Increase Google Reviews and Improve Hotel Visibility

Don’t simply hope for guest reviews based on goodwill alone. A proactive approach, offering a gentle nudge, is often necessary to encourage reviews

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How An AI Concierge Can Increase Revenue & Guest Experience

An AI concierge can transform hospitality by jump-starting the guest experience, increase operational efficiency and unlock new revenue streams

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The Promised Use of AI For ‘Personalization’ Is Being Oversold

Personalization is a term used loosely these days but a better phrase for how it’s being used so far might be contextualized marketing

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From Jack of All Trades to Master of Hotel Direct Bookings

Hotels must focus on refining their strategy for direct bookings with specialized tools that align with the needs of today’s travelers

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