groups

How to Optimize Your Hotel Website to Drive Group Sales

Your hotel’s website is not just there for overnight guests. It’s a dynamic tool that can significantly boost your group bookings and onsite event revenue

Read more

Hotel Pricing for Buyouts: How to Maximize Revenue with Groups

When a single group books the entire property, hotels secure guaranteed revenue, eliminating concerns about vacancy rates and providing predictable income

Read more

Creative Strategies for Hotel Revenue Teams to Close 2024 Strong

By augmenting your hotel revenue strategies, you can deploy strategic tactics that attract the right guests and will boost both revenue and profitability

Read more

Strategies to Grow Hotel Group Business Through Rack Rates

When used effectively in negotiations, rack rates can help hotels avoid price-driven competition and instead focus discussions on value

Read more

Hotel Allotments: Taking a Strategic Approach to Group Bookings

The issue of allotments – and group bookings more generally – overlaps with displacement analysis, but our focus here is on how to make them work

Read more

black and white photo of a man on a phone by a desk reflecting the outdated sales methods in hotel group sales

The Hidden Cost of Outdated Sales Methods in Hotel Group Sales

In the fast-paced world of hotel group sales, speed is crucial. However, the current outdated methods are slow and cumbersome

Read more

Revenue Streams: Maximize the Potential of Hotel Function Space

By effectively using function space, hotels can tap a myriad of revenue-generating possibilities. We look at how you can get the most from an events program

Read more

How Hotels are Rethinking the Selling of Hotel Rooms

Let’s explore how hotels are rethinking their approach selling rooms and leveraging their properties to encourage group and event bookings

Read more

Why Group Revenue is About Risk Management

Transient guests tend to book closer to the stay date. What is better? The guaranteed group business or the potential transient business?

Read more

Rethink Your Hotel RFP Process to Win More Bids

If your sales team responds to every RFP without prioritizing high-value leads, you could waste time and lose inbound business

Read more