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How to Choose the Best Payment Processor for Your Direct Channel
The entry into force of PSD2, means it is time to think about implementing a good payment processor or PSP and integrate it into your booking engine

How to use Retargeting to Generate and Convert Demand for Your Hotel?
Retargeting is fairly simple to set up, needing minimal time and resources on your part. Customized ads are more likely to catch attention of future guests

Hilton Branded Hotel? Tips and Advice to Drive Future Demand
In this video Stephanie and Connor look specifically at Hilton branded hotels and ways they can drive demand. Some of the ideas could be generic

How to Ensure Your Next Hotel Promotion Stays Right Side of the Law
Price focused promotions are certainly an good way to generate bookings, they can also land a hotel in trouble, if not set out correctly

Intelligent Hospitality (HotelIQ) “Who Are We?” – In Conversation with Apo Demirtas
We are joined by Apo Demirtas, Founder and CEO of Intelligent Hospitality who talks about his background and how Intelligent Hospitality and HotelIQ came to be.

Visioning the post-COVID era in CRM & Loyalty
We may not know the answers. But one thing is certain: the fundamentals of loyalty remain the same. It is all about rewarding our best guests

Revenue Managers Will Need To Master Their Data In The Post-COVID World
Today’s revenue managers needs to have a granular understanding of their guests, which feeder markets they are in, what influences their booking decisions

The Most Important KPIs for Hotels in 2021
When we look at isolated metrics and KPIs, we are only looking at one piece of a puzzle. The concept of leading and lagging indicators can help

Forward Looking Data: Lighting the Way Ahead or Just a Shiny Distraction?
In this video we ask what is Forward Looking Data and how far forward are we looking? Is it the Holy Grail or a just shiny new distraction?

Pay per Stay; Is it the Right Model for my Hotel?
In Pay per Stay it is worth noting that Google do all the heavy lifting, the cost of management is dramatically lower than a PPC campaign