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Revenue Management Essentials for Independent Hotels
We answer the most important questions owners and operators of independent properties have about revenue management
How to Effectively Use Email Marketing in Hospitality in 2025
Email marketing for hotels has changed. Let’s dive into the different changes for email marketing today and how hotels can build an effective strategy
Let Your Guests Do the Talking. The Power of Social Proof
Let’s walk through exactly what social proof is, why it’s so valuable, and how you can make the most of it in a way that’s effective, and a little fun!
Strategies for Selling Out During Shoulder Season
These shoulder season strategies are all about being precise in your targeting and innovative in your offerings. These tactics do more than just fill rooms
How To Increase Your ADR – Part 3 (Take A Walk)
Whilst ADR gains can be made by channel shift or dynamic pricing strategies, you can also make an immediate impact by simply reviewing your product offering
Digital Marketing Scary Stories: A Halloween Special
While these digital marketing stories may not involve haunted houses or lurking shadows, they can still send a chill down a marketer’s spine
A Hotelier’s Survival Guide: Understanding Demand (Part 1)
You can still compete for existing demand and above all capitalise on the higher volume of real demand for your hotel. How to do so?
Breaking Free from OTAs with Paid Search (Case Study)
The property needed a proactive way to reach general market guests before or just as they were considering shopping OTAs and bring them to Brand.com
How Google’s New Travel Feeds in Search Ads Will Impact Hotels
Google’s Travel Feeds in Search Ads are a game-changer for hotels. This is your chance to engage travellers, boost direct bookings, and stand out
7 Taboo Topics in Commercial Strategy
Discussing these taboo topics in commercial strategy is crucial. Open conversations about revenue management challenges can break down barriers