events
How to Capture Those Last-Minute Holiday Party Hotel Bookings
With the holiday season fast approaching, capturing those last-minute holiday party bookings can be a game changer for your hotel’s revenue
Holiday Restaurant Revenue: Insights to Drive Event Bookings
With strategic planning, hotel restaurants can unlock the full revenue potential of holiday events and private dining
Hotel M&E Revenue Optimization Supports Total Revenue Strategy
We explore the importance of M&E Revenue and the correlation between M&E revenue share and technology adoption
Strategies to Grow Hotel Group Business Through Rack Rates
When used effectively in negotiations, rack rates can help hotels avoid price-driven competition and instead focus discussions on value
Best Practices to Determine Event Minimum Pricing
You want to be sure you’re offering event minimum pricing that’s beneficial for your hotel’s bottom line, but also makes sense for your customers
Group Metrix “Who Are We”: In Conversation with Don Bundock
Don outlines what Group Metrix is by first explaining what they are not, then he explains how their service works and benefits hotels
16 Wedding Venue Marketing Tips to Increase Bookings
It is no surprise that weddings are some of the most profitable events. Because of this, many venues have a separate marketing strategy to drive bookings
Instagram Marketing: How to Promote Your Hotel Event Venue
To effectively reach potential event clients and attendees, Instagram event marketing leverages one of the largest audiences to promote your venue
How Small Hotels Can Capture Overflow From Big Events
Apart from leveraging local event data, small hotels can form strategic partnerships with event organizers, local CVBs, convention centers, partner hotels
Understand Seasonal Trends in Groups & Events to Maximize Sales
Group events continue to be a cornerstone of a profitable revenue strategy, so no surprise that hoteliers always eagerly anticipate event-related bookings